The team at Fig Tree Digital has the depth of knowledge and proven expertise you need for successful outcomes. We’re also renowned for our easy going, personal service, needlepoint focus, quiet confidence, unwavering persistence and ability to perform under pressure. Well, chocolate and coffee helps, too.
We’ve searched long and hard to find the right members for our team. After all, we see each other more than our own families. We think you’ll like them as much we do.
Chair, Australian Marketing Institute SA
BA Communications / PgD Marketing
CPM Certified Practising Marketer
Fellow Australian Marketing Institute
As founder and managing director of Fig Tree Digital, Maria leads the team in marketing and digital strategy. Her direction and ability in combining trends, technology and marketing with business objectives delivers outstanding results.
As a Marketing leader, Maria is Chair of Australian Marketing Institute in SA where she connects, engages and leads marketing professionals in continual learning and inspiration.
Maria is Fellow of the Australian Marketing Institute and Certified Practising Marketer and long standing member of the Association for Data-driven Marketing and Advertising.
I saw an opportunity in the marketplace. Bringing digital, creative, marketing work together – it was the next stage of the marketing mix in . People, data, analytics, loyalty, social media… all merged together to deliver effective results.
I’m so proud of what we’ve created at Fig Tree Digital. For me, this is the new age of creative digital marketing agency – modern, digital and consumer focused. A studio focusing on great work, great client relationships.
If I could retire tomorrow with an unlimited fortune, I don’t even have to think twice about what I would do! A long, relaxing holiday to Europe and then Fiji – they are both on my bucket list.
My other favourite way to relax is a lazy sleep in, cooking with my daughter India and reading a book. That’s my idea of bliss!
Maria’s Secret Superhero Status: Elasti-Girl. Her ability to shrink, grow and stretch any way she wants. Her quick moves and fast actions can save the day!
Maria’s favourite inspirational quote: “You have brains in your head. You have feet in your shoes. You can steer yourself any direction you choose.” (Dr Seuss)
Head of Digital
MBMA / DipIT
Obed has a passion for quality digital development. Through his problem solving approach, he delivers excellent digital outcomes for our clients with enthusiasm and particular attention to detail. Obed’s vast experience in technology and digital brings an innovative edge to our development projects.
“When I saw the job ad for Fig Tree Digital I particularly noticed the huge variety of projects the business had produced. For my next career move, I didn’t want a start-up – there’s so many out there now. I wanted to join a company with great experience. I haven’t been disappointed. Now I can say I am creating truly innovative work and I enjoy going to work every day. We have a great team.
Fig Tree Digital believes in work life balance, so if you called me on a Sunday, I wouldn’t be at the office. My ideal Sunday starts with a good sleep in, followed an ultimate Frisbee tournament. Then I’ll finish off with a night of fishing – and a public holiday the next day!”
Obed’s Secret Superhero Status: Flash, because he can think and read as fast as he runs. PS Here’s a Trivia Night fact for you – Flash’s nickname is the ‘Scarlet Speedster’.
Obed’s favourite inspirational quote: “Never underestimate what you can achieve when you believe in yourself.”
MIntnlStud \ BMgmt(Mktg) \ BA(IntnlStud)
Creativity, strategy and organisation. Andrew has a passion and a skill for combining these three qualities and using them to generate engaging content and to deliver results. With an inquisitive mindset, Andrew has the ability to see the bigger picture while also focusing on the finer details.
Andrew relishes the opportunity to build relationships with clients in a variety of industries, establishing fruitful two-way communication that facilitates the sharing of ideas. From these ideas, Andrew finds creative solutions and implements them in digital and offline environments.
Having completed his studies locally, Andrew has worked in marketing communications roles worldwide and brings a wealth of unique experiences from different sectors.
In his spare time, Andrew can usually be found at a local winery or restaurant savouring the finer things in life with friends. He also enjoys the escapism of cinema, immersing himself in nature while hiking or camping, the challenge of studying languages and learning new cultures, experiencing the joys of live music, and the refreshment of a dip in the ocean.
Andrew’s Secret Superhero Status: Although not alike in stature or temperament, Andrew shares a similar appetite to Fatso from the Casper the Friendly Ghost franchise. More superhuman than superhero, but that’s a matter of perspective!
PS Andrew also aspires to be able to fly and become invisible like a ghost, but that may have to wait for another lifetime.
Andrew’s favourite inspirational quote: “Be courageous. No-one is immortal.”
Client Marketing Manager
CDMP \ CPM \ Dip.Wine Mark.
A commercially minded and brand-focused marketing professional, Rebecca is driven and innovative with a passion for consumer behaviour. As a creative strategist, critical thinker and resourceful collaborator Rebecca thrives on the creation and promotion of marketable ideas and remarkable projects crafted by people who care for their community.
Rebecca brings extensive experienced in senior sales and marketing management roles in the Australian wine industry, launching her family luxury eyewear business and SME marketing consultancy across industries.
Rebecca believes that when you strive for discovery and joy in your work your offering will resonate with the people that you seek to serve.
In her spare time, Rebecca can be found cooking up a storm and mixing up a cocktail or two at home. A good aroma is never far in Rebecca’s world – food, wine, spirits, perfume, incense, nature are all part of a joyous personal journey of intrigue and discovery. Lately, and since her young daughters started playing football, Rebecca has been working on her AFL cheering game. She even knows some of the rules now.
Rebecca’s Secret Superhero Status: Champion of Champions. Rebecca has a knack of finding the exceptional in people and the things they do. And then she has a few tricks in her bag for shouting it out into the world.
Rebecca’s favourite inspirational quote: “Holding the Ball!!” & “Go big or go home.”