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@figtreedigital

It’s fig season - our favourite time of the year. The figs are ripe and delicious, and we’re also cooking up some great creative ideas for our clients. All in all, we’re feeling fig-fabulous in our corner of Adelaide this week!

Introducing Lee, our wonderful Marketing and Communications Manager!

Lee loves words - and helping our clients find the right ones. You'll find Lee using her broad skills combination and experience to assist our clients across the board with content and marketing.

On her weekends you'll find her having fun in the kitchen, being still and watching the local wildlife, reading (just about anything) or doing taxi duty for her fur family’s playdates.

We are almost at the end of 2022. This year has presented the Fig Tree Digital team with many amazing opportunities and collaborations, and we just want to say a huge thank you for all of the support. Wishing everyone a safe holiday break, and a Happy New Year! We will see you all in 2023.🎄🥳

The Fig Tree Office will be closed from 23 December, and reopens on 10 January 2023.

Support for websites, domains, hosting and social media are available at hello@figtreedigital.com.au

We have a new client, can you guess who it is from this video? 🦎🐕🐈🐹

#figtreedigital #marketingagency #digitalmarketing #newclient #newbrand #branding #branddevelopment #graphicdesign #beardeddragon #lizard

Creativity and customers are the focal points of the attention conversation, as discussed in the recent 2022 Cannes AdTech Heros podcast.

The live podcast episode talks on the resurgence of creative, reuniting creative and media, how greater diversity equals better work, and scaling attention.

Towards the very end of the episode, Panelist Danielle Darko posed an even bigger and conceptual message; “delivering the right message about the right product to the right audience at the right time will never change,” she said. “How we do that, though, is about to get interesting.”

when you rock up to work wearing the same fit 😳

Our client @aus_active is the united body for Australia’s health and well-being. They support the exercise and active health industry in delivering an environment for more Australians to adopt a healthy active lifestyle.

Check out their website, awards program branding and digital magazine ReActivated, created by the Fig Tree team!

One of the benefits of having an office in the East End is that choosing a restaurant for team dinners is easy - we just walk down the road!

Recently, the team headed out to @ong.vietnamesekitchen. Situated on Rundle Street, their menu features a range of tasty share food, as well as a variety of traditional and modern cocktails and mocktails. Our favourite was without a doubt the Crispy Pork Belly, but honestly we loved absolutely everything!

During an interview back in 2017, Founder & CEO of Marketoonist, Tom Fishburne stated "the best marketing doesn't feel like marketing", and we couldn't agree more.

Tom went on to advise marketers all over the world that in order to achieve success in the marketing industry, you need to learn about your consumers reality and what really matters to them. This way, your marketing won't really seem like marketing.

The new website for our client Direct Paint is live! With over 1,200 products, this new website was an extensive project to undertake.

Our creative and development teams created an entirely new design along with a variety of new features to improve the overall user experience. This includes a shop by colour tool, which allows customers to shop by colour to find the perfect paint product across 1,700 different paint colours.

The new website serves as Australia's largest online store for paint supplies. After a lot of work, we couldn't be more proud of our involvement in getting this site live.

Image by @tyr.xplorer

Illuminate Adelaide is back! Experience the wonder and creativity of light, art and technology combined. Illuminate Adelaide provides a colourful escape from the winter blues and puts the spotlight on South Australia, showcasing innovation from local, national and international artists and companies.

Long-term client Back Centre recently required a variety of updates to their website. With new ownership, incoming staff members and updates to their products, we refreshed their website to reflect a more modern approach.

Back Centre has the largest range of office chairs in Australia, as well as a variety of ergonomic products. Updating their website and ensuring its functionality wasn't a small job. However, ensuring our clients have efficient and appealing websites is one of our favourite aspects of our work!

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