A leading Independent Financial Planner in South Australia, Wotherspoon Wealth (formerly Astute Investing) came to Fig Tree Digital to help them in their online transition to a new name and new identity, Wotherspoon Wealth.
Wotherspoon Wealth
NEW NAME, NEW BRAND, NEW GOALS
The practice wanted to bring their change of brand to life in the digital environment with an industry-leading mobile responsive website.
INSIGHTS AND RECOMMENDATIONS DESIGNED TO COMMUNICATE CHANGE
Fig Tree Digital worked closely with Wotherspoon Wealth to identify their target audience, delivering process and communication enhancements to identify, capture and create a data-base of relationship-based clients. We provided insights and recommendations within digital design, development, data analytics and SEO.
IMPRESSIVE RESULTS IN ONLY SEVEN WEEKS
There was a 64% increase in website traffic and 43% increase in website session duration (over a 7 week period).
The newly designed and developed Wotherspoon Wealth website quickly gained the attention of their existing clients and nominated target audiences and was received with overwhelming support and positive feedback.
“Thank you all for all your excellent strategic, creative work and support for Wotherspoon Wealth. It has been a privilege and a pleasure to work with you. The website design and implementation was outstanding.”
– Deborah Floyd, Business Manager, Wotherspoon Wealth
Visit the Wotherspoon Wealth website