OLIO Interiors - Fig Tree - Creative Digital Agency

Strategy / Branding / Websites / Graphic Design / Advertising / Email Marketing /

OLIO Interiors – A Miscellaneous Collection of Things.
OLIO Interiors is all about people and the places they love and the objects they find beautiful and meaningful. Creative Director, Andrea Higgs, brings individuals meaning to their homes.

Fig Tree created a new website, delivered social media strategy, social media advertising, email communication and printed artwork to showcase the business to a growing audience.

Website Brings A Brand To Life

OLIO Interiors is brought to life with a website that brings colour and inspiration alongside authenticity, interior design and experiences.

A miscellaneous collection of things – the site delves into the warmth of connecting with every individual, making their way through an abundance of experience and services. Experiences including workshops, blog posts, online bookings, e-commerce, and a live Instagram feed all help to create a site that feels more like a home.

View Website .

E-Commerce Functionality

As Fig Tree undertook a redesign to the previous OLIO Interiors website, it also meant a new additional page to feature the new range of OLIO Homewares. Integrated with Woocommerce, this new part of the site gives you the same functionality as purchasing an experiencing – only this time one of the many beautiful pillow designs by OLIO.

Social Media Strategy & Advertising

Fig Tree Digital delivered Social Media Strategy to define the business proposition and content plan to make an impact across social media platforms.

As an outcome OLIO Interiors, has a clear direction on social media, with content that aligns with the marketing strategy and integrates across social media channels.

Fig Tree delivered quality results from Social Media Advertising campaigns generating 62,770 impressions and 295 quality subscribers within an affordable budget.

Creative Print Design

Kitchen Confidential Workshop Creative Design. Double-sided printed flyers for OLIO Interiors Design Experience workshops, incorporating a structured design layout and immersive photography.

Email Marketing

Email Communication is an important tool in converting subscribers to customers.
OLIO Interiors’ email marketing delivers a design template that enhances the brand and showcases articles and experiences to engage the readers.

The combination of emails with inspirational articles and images, insightful stories, and information on upcoming workshops and tours engages readers and
converts into bookings.

“I started working with Fig Tree Digital several years ago because I needed a website that was cost-effective. Their process of developing the website structure and content was clear, there was lots of communication and I always felt that my ideas and input were valued. Now that my business is up and running, it’s great to have Fig Tree’s ongoing technical support and knowledge. In the last year or so, Fig Tree has become much more than that to me – more like a professional business partner. I feel that I am being educated, stretched, challenged and supported by Fig Tree through each stage of my business growth.”

– Andrea Higgs, OLIO Interiors.